Local services, from discovery to booking.

Nearo

A service marketplace concept for finding and booking local businesses, from salons to car washes. The case study presents customer journeys alongside vendor tools for appointments and payments, supported by AI search and a consistent brand identity.

Project

Nearo – Service Booking App

Industry

Local Services / Marketplace · 2026

Scope Of Work

UX ResearchUX / UI DesignBrand StrategyBranding
Nearo – redesigned project thumbnail

Design Challenge

The project brings two sides of service booking into one experience: helping customers discover suitable local businesses and giving vendors a clearer way to manage appointments, schedules, and payments.

Design Approach

Map-based discovery and AI-assisted search help customers explore nearby services. Booking and payment flows connect with activity tracking, account controls, and vendor management, supported by a shared visual identity.

Nearo: Research, wireframing, interface design and prototyping timeline
Nearo: Vendor management, nearby discovery, service booking and AI search features
Nearo: Customer and vendor needs with proposed service booking solutions
Nearo: Nearo logo, branding and campaign applications
Nearo: Nearo identity and account entry screen
Nearo: Application navigation and information architecture
Nearo: Service booking campaign artwork and mobile experience
Nearo: AI-powered service search and application interface
Nearo: Nearby vendors and map-based discovery interface
Nearo: Service discovery feed and mobile interface mockup
Nearo: Activity management and personalized account screens
Nearo: Nearo brand on a smartwatch
Nearo: Smartwatch notification interaction and brand presentation
Nearo: Nearo app store presentation and screen previews
Nearo: Brand and mobile app presentation collage
Nearo: Case study closing panel